The Fairs Cup (or Inter-Cities Fairs Cup to give it it’s full title) was a tournament born in the 1950s to promote cities holding trade fairs. Rules of entry changed over the years from the original one city one team rule and it morphed into what is now the Europa League via the UEFA Cup.
After not lifting a trophy since 1953 though it could have been the World Cup the way the victory was treated on the night at Highbury, a 3-0 win overturning a 1-3 first leg defeat, and on a personal note for Frank McLintock he finally had a winners’ medal after 5 losing finals.
First scan is a great press photo from the semi, followed by the large postcard sized teamgroup card issued by the club (front and back). The rest are press photo’s of both the Fairs Cup final, and later European matches under Bertie. Where there is one backslips are copied below.
“The Flying Englishman!
April 8th 1970.
Dutchmen encountered a flying Englishman at London’s Arsenal Stadium tonight (Wednesday) during the European fairs Cup, semi-final first leg between Arsenal and Ajax of Amsterdam.
Arsenal player, Graham flies through the air, and seemingly pushes Ajax keeper Gerrit Bals in the chest, as he attempts to clear the ball. Looking on at the left is Ajax player Rudi Surrendonk.”
“Arsenal win European Fairs Cup.
London: Arsenal’s skipper Frank McLintock holds aloft the European Fairs Cup, surrounded by enthusiastic crowds, after Arsenal had defeated Anderlecht of Belgium 3-0 in the European Fairs Cup Final, 2nd leg at Highbury tonight, to become the third successive English club to win the European Fairs Cup soccer tournament. Arsenal, who led 1-0 at the interval, won the two-leg final tie 4-3 on aggregate.
28th April 1970.”